Sino-German Branding Department was invited to Germany to participate in the 9th Sino-German Forum: Cultivation of High-level Applied Talents

The "Sino-German Forum: Cultivation of Applied Human Resources at Higher Level (CDAH)" started in September 2007 in Hangzhou, China, and is organized every two years.Hangzhou, China; Hanover, Germany; Nanjing, China; Lübeck, Germany; Ningbo, China; and Dresden, Germanyand other places for 8 sessions. The Sino-German Forum is committed to providing institutions, experts and scholars of applied personnel training in China and Germany with aHigh-level dialogue platformsand to enhance mutual understanding and promote partnerships.Promoting the cultivation of high-level applied talents between China and GermanyIn addition, it promotes the friendship between Chinese and German applied undergraduate institutions and Chinese and German international teachers and students.

October 7-11Ninth Forum of the "Sino-German Forum: Cultivation of Applied Human Resources at Higher Levels (CDAH)"It was held at the University of Technology and Economics Saarland (HTW Saar) in Saarbrücken, Germany. Dr. Jens Diener, State Secretary of the Ministry of Justice of the State of Saarland, Mr. Huang Wei, Public Counselor of the Education Department of the Chinese Embassy in Germany, Mr. Rudolf Scharping, former Governor of Rhineland-Palatinate and former Minister of Defense, Mr. Dieter Leonhard, President of the Federation for International Cooperation among German Universities and President of the HTW Saar, attended the event. Dr.-Ing. Dieter Leonhard, President of the Association for International Cooperation of German Universities and President of the Saarland University of Technology and Economics, attended the event. More than 60 experts and scholars from nearly 30 universities and institutions in China and Germany attended the forum conference. At the invitation of the organizers, Zhang Yiping, Director of Sino-German Branding Department, President of Sino-German School of Design and Communication, and President of Sino-German Joint Academy, went to Germany to attend the conference.

This year's Sino-German Forum General Assembly is organized under the theme "Applied Dual Education Models in China and Germany--Industry Demand and Education DemandThe theme of the conference was "Dual Education". Participants made presentations and actively exchanged views on the topic, which deepened the understanding of schools, students and enterprises on each other's needs under the dual education model, and also laid a more solid foundation for further cooperation in the cultivation of application-oriented talents.

Jens Diner, State Secretary of the Saarland Ministry of Justice, Huang Wei, Public Counselor of the Education Department of the Chinese Embassy in Germany, Dieter Reinhardt, President of the Federation for International Cooperation of German Universities and President of the Saarland University of Technology and Economics, and Chen Jianmeng, President of the Zhejiang University of Science and Technology, attended the opening ceremony of the conference and delivered speeches.

In the keynote report session of the conference, Rudolf Scharping, former Governor of Rhineland-Palatinate and former Minister of Defense of Germany, Chen Hongjie, Professor at the Faculty of Education of Peking University and Boyer Professor at Peking University, and André Metz, Executive Director of the Saarland School of Economics, gave keynote speeches respectively.

Around the theme of the conference, this forum conference set "Sino-German dual system of higher education","School-Enterprise Cooperation--Mutual Learning and Learning, Hand in Hand","Future Competence - Developing Future-oriented Professionals"Three sub-forums.

At the forum, Zhang Yiping, director of the Sino-German Branding Department and dean of the Sino-German School of Design and Communication, gave a conference report titled "Dual Practice of Interdisciplinary Branding Talent Cultivation Interdisziplinäre Praxis der Dual-Pilotprogram für Markentalente", introducing theThe Department of Sino-German Branding cooperates with Hape Yiren Group, a German-funded enterprise in Ningbo, to implement the interdisciplinary project-based PBL teaching model and implement the pilot project of "dual system" between the Ministry of Education of China and Zhejiang Province in cooperation with Germany.The report was highly evaluated and recognized by the Chinese and German experts and scholars attending the conference. The report was highly evaluated and recognized by the participating experts and scholars from China and Germany.

The forum focuses on the dual system of higher education model with German characteristics, and carries out an in-depth discussion on the application-oriented talent cultivation model of school-enterprise integration. Under the close cooperation and joint exploration between Chinese and German universities and enterprises, the industrial and cultural soil of this model is expected to become more mature, and provide stronger intellectual support and talent support for the healthy development of China's industrial transformation and development. Sino-German Branding Department asSino-German cooperation in running schools and mechanisms for the integration of industry and educationpractitioners, will continue to help the two countries in theEducation and Researchof cooperation, constantlyInnovative ways of cooperation, , ,Enhancing the quality of cooperation.

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