Brand and Slogan
Event Location:
Presenter: Stefan Waller
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Topic:
Brands and Slogans
Time: February 25
Location
Presenter:
Stefan Waller
Presenter Profile:
Professor at the University of Applied Sciences of Design and Communication, Hamburg, Germany, PhD in Philosophy at the University of Hamburg, Hamburg University of Applied Sciences, and the International Academy of Media Arts and New Media, Hamburg.
Workshop Description:
A good tagline, although short, always evokes a good brand image presentation. Combined with an expressive logo design and an impactful name, it is undoubtedly a good brand image presentation. In this workshop, Stefan Waller will lead the students to continue their previous work on Internet-based footwear branding. Modifying the already developed logo and creating a slogan for this brand to reflect its image and unique selling proposition (USP).
English