Today, Zhejiang Wanli College and Hamburg University of Applied Sciences in Design and Communication formally cooperated to establish a joint college of Zhejiang Wanli College and Hamburg University of Applied Sciences in Design and Communication (Sino-German College of Design and Communication) to cultivate international design application talents and further promote the development of industrial design and creative industries in Ningbo.
After the establishment of the institute, it will fully introduce the training standards, core curriculum and quality assurance system of brand design, communication and management related majors from the Hamburg University of Applied Sciences in Design and Communication. The first three undergraduate majors in visual communication design, advertising, and exhibition economics and management will be offered to carry out 2+2 training with joint teaching by China and Germany. By then, the two sides will integrate their disciplinary advantages in the field of brand design and communication, and provide Chinese students with international schooling conditions, advanced design and communication learning experiences, practical internships in internationally renowned companies and opportunities to study and exchange in Germany, so as to cultivate new high-level design and communication professionals with international vision, cross-cultural communication skills and the ability to participate in international competition.
Ningbo's 13th Five-Year Strategic Emerging Industries Plan proposes to accelerate the development of Ningbo's creative design industry and to build an influential "Ningbo Design" brand in China, while the Hamburg University of Applied Sciences for Design and Communication is the only university in Europe with the core content of "brand" teaching and research. The University of Design and Communication Applied Sciences in Hamburg is the only university in Europe with the core content of "brand" teaching and research, and has unique advantages in brand design, management and communication, and the Sino-German Institute of Design and Communication built with Wanli College will bring more opportunities and strength for "Ningbo Design".
News link: http://www.sohu.com/a/227217089_315433
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