Time: Thursday, 6 p.m.
Location: 53211
Speaker: Jan Tomas
Speaker Bio.
Jan Tomas, German brand designer, founder of Future Typo. Jan Tomas graduated from the University of the Arts in Berlin, Germany, and studied under the German design master Holger Matthias. Jan Tomas has taught at Texas State University, Prague Academy of Art, and is now an Associate Professor at the University of Applied Sciences for Branding, Germany, where he focuses on multi-dimensional motion graphics and interaction design, and where he founded the JM Design Agency in 2000 to provide interaction design solutions for multinational brands and media such as Mercedes-Benz. He has won numerous design awards, exhibited his work worldwide, and has been honored by the Type Directors Club in New York, an international design authority.
Lecture content:
The importance of fonts and layout in brand design and promotion cannot be overstated. They not only influence the visual image of a brand, but also play a crucial role in communicating brand values and concepts. Good fonts and typography can make a brand stand out in a competitive marketplace and create a resonance between the brand and its consumers. In this talk, Jan Tomas will draw on his extensive experience and design expertise to trace the evolution of typeface and typography and explore their profound impact on modern design. At the same time, he will explain the future trends of typeface and layout design, and the important role of 3D animation.
English