Course Review

APS in Progress 丨Chinese-German 2+2 students of the 23rd grade will be introduced to the process of going to Germany.

In order to assist the Chinese-German Branding Department's Class 23 2+2 students to fully prepare for their study in Germany, the department recently held an introduction to the process for Class 2023 to study in Germany. This [...]

APS in Progress 丨Chinese-German 2+2 students of the 23rd grade will be introduced to the process of going to Germany. Read More »

APS in Progress|Chinese-German 2+2 students of grade 23 are officially launched to study in Germany.

In order to promote better understanding of the future academic planning and application to Germany for the 23rd year 2+2 students of various majors, the Sino-German Branding Department recently held an APS (Akademis) conference.

APS in Progress|Chinese-German 2+2 students of grade 23 are officially launched to study in Germany. Read More »

SGFB Professional Classroom | "Creative Technology and AI" Course: Artificial Intelligence Empowering Future Brands

In today's rapidly changing technology, AI technology is sweeping the world at an unprecedented rate. Are you aware of this trend that is leading the future? In order to cultivate Chinese and German students in artificial

SGFB Professional Classroom | "Creative Technology and AI" Course: Artificial Intelligence Empowering Future Brands Read More »

Sino-German SGFB Lecture Series "International Brand Innovation"|Focus on Replication, Theory and Knowledge Systems in Behavioral Sciences

Editor's Note: In the era of globalization, digitalization and rapid development of intelligence, brand innovation has become a key factor in the sustainable development of enterprises. Whether it is product design, packaging creation

Sino-German SGFB Lecture Series "International Brand Innovation"|Focus on Replication, Theory and Knowledge Systems in Behavioral Sciences Read More »

SGFB Professional Classroom | Exploring Circular Economy and Sustainable Branding with Prof. Thomas Hirzel

With the growing awareness of environmental protection around the world, the field of brand design is undergoing a profound change and is gradually evolving towards sustainable development. In order to cultivate more people with

SGFB Professional Classroom | Exploring Circular Economy and Sustainable Branding with Prof. Thomas Hirzel Read More »

SGFB Lecture Series "International Brand Innovation" | Artificial Intelligence Transforms Design: Creative Collaboration with Machines

Editor's Note: In the era of globalization, digitalization and rapid development of intelligence, brand innovation has become a key factor in the sustainable development of enterprises. Whether it is product design, packaging creation

SGFB Lecture Series "International Brand Innovation" | Artificial Intelligence Transforms Design: Creative Collaboration with Machines Read More »

Sino-German SGFB Lecture Series "International Brand Innovation"|Chinese Tea Ceremony and Culture in the Perspective of Intercultural Lifestyle Aesthetics

Editor's Note: In the era of globalization, digitalization and rapid development of intelligence, brand innovation has become a key factor in the sustainable development of enterprises. Whether it is product design, packaging creation

Sino-German SGFB Lecture Series "International Brand Innovation"|Chinese Tea Ceremony and Culture in the Perspective of Intercultural Lifestyle Aesthetics Read More »

SGFB Lecture Series "International Brand Innovation" | Human-Computer Interaction in the Age of Spatial Computing

Editor's Note: In the era of globalization, digitalization and rapid development of intelligence, brand innovation has become a key factor in the sustainable development of enterprises. Whether it is product design, packaging creation

SGFB Lecture Series "International Brand Innovation" | Human-Computer Interaction in the Age of Spatial Computing Read More »

SGFB Lecture Series - Abstraction and Reality | SGFB Lecture Series - SGFB Lecture Series - SGFB Lecture Series - Abstraction and Reality

Editor's Note: Against the backdrop of broadening globalization, digital technology innovation, and the rising tide of intelligence, deepening the exploration and exchange of HaiSi culture has become a driving force for

SGFB Lecture Series - Abstraction and Reality | SGFB Lecture Series - SGFB Lecture Series - SGFB Lecture Series - Abstraction and Reality Read More »

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