On April 12, the opening ceremony of "dual system" special class between Sino-German Branding Department and Hape Yiren Group was held in Ningbo Yiren Toys Company.Leaders and teachers of Sino-German Branding Department, relevant leaders and department heads of Hape Group and students of the specialized class attended the ceremony. The ceremony was presided over by Yang Xiuqian, Human Resources Director of Hape Group.
Zhang Yiping, Director of Sino-German Branding Department and Dean of Sino-German School of Design and Communication, delivered a speech.The Sino-German Branding Department introduced the German "Dual System" philosophy, model and experience, and cooperated with the Hape Group to implement the "Dual System" pilot project.He expressed his gratitude to Hape Group and reminded the students to seize the opportunity to train and improve themselves. He expressed his gratitude to Hape Group and reminded the students of the "dual system" program to seize the opportunity to improve themselves.
Yingying Qiu, Vice President of Hape Group, welcomed the students and teachers of Sino-German Branding Department. She mentioned that so far, the projects between Hape Group and Sino-German Branding Department have produced many good outputs, some of which have been put into the market. She believed that in the next two years' cooperation, the students of the "dual system" specialization class would be able to present better results together with the departments.
Stefan Waller, Vice Dean of the Joint School of German Branding University of Applied Sciences at Zhejiang Wanli University, said that the Hape Group and the Sino-German Branding School have established a good cooperation foundation in the past two years. He recalled his previous meeting with Mr. Peter Handstein, the founder and CEO of Hape Group, and said he was glad to witness the implementation of the "dual system" cultivation model today.
Mr. Gao Di, Vice Dean of Sino-German School of Design and Communication, expressed his gratitude to Hape Group for the support provided to the School and hoped that students could take this opportunity to integrate into the company, study and work seriously in the corporate environment, hone themselves and truly understand the needs of the workplace.
Sun Kaixin, Grade 20, Visual Communication Design 2+2 major of Sino-German School of Design and Communication, spoke as a student representative. He shared his internship experience in Hape in the past month, mentioned the challenges and growth during the internship, and expressed his gratitude to the school and enterprise mentors for their cultivation.
After the opening ceremony, the teachers and students of the Sino-German Branding Department, guided by the head of the enterprise, wereVisited Hape Group's sample showroom and factoryThe students of the "Dual System" program were able to gain a better understanding of the products they will be working with and the working environment. Through the visit, the "dual system" students gained a deeper understanding of the products they will be in close contact with and the working environment.
Sino-German Branding Department and Hape Group "Dual System" Specialized Class adopts the German "Dual System" education and teaching mode, and enhances students' ability to flexibly apply theoretical knowledge to solve practical problems of the industry through the combination of theoretical learning and practical training in the enterprise. The program develops the characteristics of cooperation between China and Germany, school-enterprise cooperation, and integration of industry and education.The "Dual System" program is open to students from the three majors of Visual Communication Design, Advertising and Exhibition Economics and Management in the class of 2021 of Sino-German College of Design and Communication, and 32 outstanding students have been selected in the end. In the following two years, under the joint cultivation of the School and Hape Group, these students will actively participate in enterprise practice and improve their comprehensive ability.
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