Against the backdrop of a rapidly evolving society, design thinking and sustainability have become the twin springs that lead change. Design thinking focuses on user-centered solutions, while sustainability [...]
SGFB Professional Class｜Design Thinking and Sustainability: How to Make Design Green Read More »
Packaging is the first thing consumers see about a product and determines the first impression it provides. Sufficiently beautiful packaging can make the item stand out in a crowd of similar products, helping to
SGI Professional Classroom | Into the World of Packaging Design Read More »
Professional knowledge can only be acquired and consolidated with the help of skilled instructors and a flexible curriculum.
SGI Sino-German Classroom｜From 3D to Reality: Digital Modeling Language Course Series I Read More »
Interdisciplinary Branding Practice Transfer Program Interdisciplinary Practice Transfer Proj
Interdisciplinary Branding Practice Course ｜ Hape Practice Transformation Project Read More »
How Thirteen Incense Shines in Germany's CBD How does MM Bean continue to write pop myths in China? How does Fiat's Italian flavor blossom in Ningbo? When
SGI Professional Classroom｜You have a brand strategy secret to sign up for Read More »
Never before in the history of Virtual Reality (VR) and Augmented Reality (AR) technologies has there been a universalizing theme that brings together fragmented developments and different "universes"
SGI Professional Lecture｜The impact of metaverse and mixed reality technology on society Read More »
What fonts did Microsoft and Apple choose and who designed them? Where did Facebook and Google's fonts originate? US
SGI Professional Classroom | Jan Tomas: Decoding Latin Fonts Read More »
Developing the "Intercultural Competence Development" Course to Promote the Cultivation of Internationalized Talents Course Introduction: The "Intercultural Competence Development" course is designed to cultivate students' "intercultural awareness, interculturalism, and interculturalism".
Course Description: Brand Planning and Concepts is one of the core branding courses in the Advertising and Exhibition program of Sino-German College. It introduces the world's cutting-edge brand planning and conceptualization through full English lectures.
Course Introduction: Psychology of Advertising and Neuromarketing is a compulsory course for Exhibition Management and Advertising majors in Sino-German College of Design and Communication. It is taught by a foreign teacher with
Unlocking the mysterious code of marketing psychology Read More »
English