Author name: Sino-German Institute of Design and Communication

We're Sino-German | Huang Zihan Receives 380,000 RMB Scholarship from Top U.S. University

April is a beautiful month, and the good news is coming. Huang Zihan from grade 20, majoring in Advertising (Sino-German 2+2 Dual Degree), has successfully applied for graduate school and won the 16th place in the world ranking of art and design disciplines.

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Sino-German SGFB School-Enterprise Cooperation | Brand Renewal of the Chinese Time-honored Brand - Shanghai Meccadine

As the jewel of Chinese culture, the long-established enterprise carries a deep historical and cultural heritage and unique brand value; however, the impact of the modern market has forced the long-established brand to follow the trend of changing

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SGFB "International Brand Innovation" Lecture Series|Mobile Narrative: Creative Expression in the Digital Age

Editor's note: In the era of globalization, digitalization and rapid development of intelligence, brand innovation has become a key factor for the sustainable development of enterprises. Whether it is product design, packaging innovation

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